Web Design Psychology: What's behind the Web Design?

There are only a chosen few website developers, offering web design services, that know the psychology of a web design. Opposite to what most people think, understanding the psychology of web deign isn't that hard to learn. It is actually easy to apply; even web design for smartphones is not that difficult to comprehend.

If you'll take substantial amount of time to learn about web page design psychology, you'll be able to reap the benefits in no time; which includes growth in visitor interaction, conversions and leads. In layman's term, there is a better chance of getting a client to avail of your service or product – which, is the main reason why you have put up an online business.

Utilize patterns that are familiar to users

Plus points if you have a unique web design that can attract potential customers, but there are elements in a web page that should automatically be seen by default – header, navigation bar, images, etc. The uniqueness of your site is only secondary. It will make your visitor stay glued for a long time, but that sense of familiarity can make your visitor be more comfortable. Your site should be user-friendly to avoid having high bounce rates.

Web Design For Smartphones

Perhaps the most challenging aspect of modern web design is usability. Even top NYC web designers sometimes find it difficult to create unique solutions for every client. Gone are the times when websites all fit into desktops or laptops. Nowadays, they can be every size and shape. How and when did this happen?

The appearance of smartphones has given society a whole new lifestyle – along with a new demand for web design. Among 60% of people with at least one smartphone in the United States alone; more than half of them are using their device to go on the web.

These small screens behave differently than an average desktop.

Becoming a Web Design Pro

Nothing great is achieved overnight. The same is true for web design. Whether one is a freelancer or part of a professional design team, creating a website takes skill, passion, and innovation. There are certainly more opportunities today than in previous years for young talent. These days, one can learn the basics of coding and web design online. Most are even offered for free! However, the thing that separates the pros from amateurs is innovation.

Being able to think outside the box is crucial for standing out. Amidst the sea of competition and budding artists, original work is prized like a rare gem. A great idea may look strange at the beginning, but aren't all good works? Parallax scrolling for instance, was ignored when it came out in 2010. Today, it's a trend that's taking the world by storm. It all began with a crazy, innovative idea. Remove those limits and let imagination take over. Who knows what one can discover.

Getting The Best Images For Web Design

Professionals like the Gainesville Website Design company believe in getting only the best images for their projects. As the old adage says: 'a picture is worth a thousand words'. That one image can boost sales, attract attention, and support a brand. Given the kind of technology available nowadays, even amateurs would have little to no trouble creating fabulous photos.

All they need is the exact moment, perfect timing, and the right tools.

Google, Web Design, and Smartphones

For today's web leaders like Wearinteractive NY Web Design, it's not enough to provide a good design. Businesses need to be versatile. In order to become truly competitive, they must think ahead of trends. It's a common web design mistake to just follow fads, without contemplating on its future effects.

What Google Said

Recently, the famed Matt Cutts (head of Google's Webspam team) made a statement about mobile searches. He said he won't be surprised if mobile queries increased this year. Google itself refused to give an official statement, because they want SEO experts, online marketers, and web design firms to focus on cross-platform marketing and experiences. These are a set of techniques and strategies aimed at all possible channels of traffic: from desktop PC's to smartphones.

Web Design: Fixing Common Website Mistakes

Even a professional website design firm can make mistakes at times. With the web industry becoming more competitive each year, creating inspiring websites is a challenge. Not only do website designers need to utilize popular web trends; they also have to think about the overall user experience. It's only natural to err due to market demands and/or too much stress.

So for newbie freelance designers or long-time pro developers, here are common web design mistakes and how to fix them:

1. Stale Content

It's not only online users that LOVE fresh content – search engines adore them too. With so much going on all over the world, people are usually in a race to get what's hot now. Updating content these days take only a few minutes; so websites have no excuse not to be in the know. If a site stops delivering something fresh to look at, they will eventually drop in ranking because users would stop visiting. Aside from updated content, the overall web design needs to ALWAYS be a reflection of the brand as well.

Web Design Trends To Avoid

The year is young: there's still plenty of time to reinvent, innovate, and re-design. Almost everything in the market has a prevailing trend; and the world wide web is no exception. The main problem with wed trends though, is that it either a) becomes saturated after only a short while, OR b) it's completely inappropriate but turns into a fad anyway.

The truth about trends is: just because it's popular now, doesn't mean it's going to be effective. Even before 2014 began, there had been plenty of forecasts and predictions about what's going to be in or out. While it's good practice to grab a couple of ideas (such as parallax scrolling design), it's not advised to go for a certain bandwagon simply because it's the fad.